Local business was built on a foundation of interpersonal connection. The reason that "Mom and Pop" shop down the street gets your business is because you know them, like them and trust them.
As the world moves more online, how can we replicate that so local businesses can still have that personal touch but reach people where they are? That's where video comes in.
Allie Bloyd joined us on the podcast this week to talk about how local businesses can best leverage video in their marketing to get more customers and keep them coming back.
Allie is a local business marketing expert, and the founder of Allie Bloyd Media, a marketing agency and consultancy for local businesses. She is a Clickfunnels 2 Comma Club Award Winner, a Speaker and Educator for some of the world's top marketing platforms and events, like Social Media Examiner, Social Media Marketing World, Smart Marketer and Digital Marketer.
We spoke to Allie about the exact process every local business needs to go through to insert video into their business and see big gains.
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