optik

What's going on, everybody, Matt Johnson here helping you make videos that sell. And what I want to talk about is how to script a...

My guest this week, AJ Wilcox began advertising on LinkedIn in 2011, he quickly discovered its powerful potential for business to...

Today, we're going to talk about the three biggest ways you can quickly level up your video ads in 2021. Let's get right into it! No...

Have you ever run a Facebook ad and had a super high click-through rate but nobody was buying from you? There's a very good reason that...

Today, I want to share with you how to make more money with your creative services. So that could be a video agency, a video production...

We're talking about building a funnel for your video business that you can get more leads. Which leads to more clients, leads to more...

Every time there's a really big shift in the video marketing landscape, I always want to make sure that I'm here for you. I want to make...

My guest this week, Kim Walsh Phillips, is the founder of Powerful Professionals, a business coaching and education company. She was...

You know all those sick YouTube product videos you see everywhere that are commercials for brands? These look super sweet, but are they...

My guest this week, Guy Bauer, is the Founder and Creative Director of Umault, an agency that makes wildly creative B2B video marketing...

This week my guest Austen Paul and I discuss how to make mind-blowing product videos. Austen Paul is a cinematographer, photographer and...

Guys it's time for me to go on a little rant. I've been thinking about this rant for a really long time... and I thought I might make...

Do you get overwhelmed trying to keep up with all the trendy, new social media platforms? You are not alone. I will help you decide which...

iOS14 is finally happening but it's not ALL bad news!!! This week Matt talks about all things iOS 14 and how it will change the way you...

Do you freeze up when you hit the GO LIVE button on your phone? Or worse, do you start rambling uncontrollably and take forever to get...

This week Matt shares Six Core Forms of Video Marketing that every brand needs to master in their business to be successful and generate...

Do you find video ads super intimidating? Or feel like they're gonna be way too expensive to do well? It doesn't have to be that way....

OS 14 is here! Am I panicking? Of course I’m not panicking... I have the perfect solution so your ecommerce store can still crush it. ...

What if you were a magnet to anyone that could ever buy from you? How would that feel? What would that do for your business and your...

This week on The Video Marketing Podcast our guest Philip VanDusen and I discuss how to leverage and monetize your YouTube audience....

Are you investing way more on tactics than you are on marketing? Oh good, welcome to the 90 percent. The problem in online business right...

Before you do marketing of any kind you have to pinpoint exactly who you want to target. I’m going to teach you a unique methodology I...

Traffic is traffic, right? Nope. The unfortunate truth is, not all traffic is created equal. Some of you may already be aware of that but...

I love magnets. While most objects in the universe have to push to have any impact... Magnets pull. They have it pretty good... The...

How often do you take a step back from your company or your work and ask yourself why you're doing it in the first place? Watching Elon...

I bought a bidet on Black Friday. That's right, one of those things that hoses your rear off in the penultimate stages of the bathroom...

Browser-based web tools are all the rage. From project management, to CRM software, analytics... whatever. For whatever reason we have...

When was the last time you bought something from Radio Shack? If you're anywhere near my age (38), chances are you have spent hundreds or...

It used to be so easy. Those of us in the world of online advertising use to joke - want to get a client quick wins the second you start...

Anyone who wants to market anything has either thought about or actually built a free Facebook group. But what did you do with it? We...

Be honest, how confident do you feel when you push the record button? This will help! Join Live Video Expert Ian Anderson Gray and host...

We talk all the time about how to get tons of views on TikTok with all the organic reach to be had. But - can it move the needle for our...

In this week's episode I sit down with Tim Schmoyer. Tim is known worldwide as one of the top YouTube experts on the planet. Tim has done...

It's the fastest growing social media platform in history, but still a mystery to many. In this episode I talk to Jeff Couret, a TikTok...

Video is the most powerful way we have to connect with each other these days. And if you aren't utilizing it in your sales process you...

I talk about short, quick, snackable videos all the time. But does that mean you should never make a huge impact with the big stuff? No...

There might be nothing more valuable to your sales and lead generation process than social proof. Social proof in video form? Now that is...

Everyone seems to have the same advice about how to grow on YouTube. Keywords, keywords, keywords. Owen Video - one of the most prominent...

How are you unique? And how does that have the capacity to transform your business and the video content you make for it? In this episode...

A strategy that has made hundreds of thousands of dollars in revenue from Facebook ads - using (surprise, surprise) video.

How often do you think about your strengths? Probably not as often as your weaknesses! Turns out there's a whole, enabling science around...

Recording this during the time of Coronavirus - there's a lot of uncertainty. On today's show I speak to Nathan Kadlecek, the owner of...

In this episode I sought to find the perfect person to have on the show to help you, my amazing audience, wrap your minds around your...

Want to skyrocket your personal brand? Look no further than Tik Tok. It is the hottest platform on the planet right now, and it is...

On today's podcast I am excited to share with you the full audiobook introduction to my book, Producing Empathy, I hope you get value and...

There is more pressure than ever to put our face on camera these days, But we should see this as a blessing rather than a curse! We...

Do you want to be as omnipresent as Gary Vee? Chances are, if you have a personal brand, this is something you have thought about, but...

Twitch is just a streaming platform for gamers, right? Wrong! It is so much more, and I am positive after you hear this interview with...

It's no use trying to avoid it - Tik Tok is the real deal. And it's time to start figuring out how to win on the platform while...

When it comes to video advertising, there is perhaps no agency more heralded than the Harmon Brothers. They're behind some of the most...